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digg_url = ‘http://blog.georgegumpert.com/2007/11/29/9-more-rules-to-designing-a-logo/’;While my last article, which linked to Hal’s blog focused on logo design from a client’s standpoint (what to look for in a logo), today’s post focuses on what to do when you, the designer, are creating [...]
One of my clients is a copywriter, and has worked in the industry for a damn long time. Well, he runs a blog of his own, and has written up a very good guide on logo design.
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Cute. Progressive. Stunning. These are just some of the words used to describe apple and their design aesthetic over the years. Sure, compared to the “beige box” stigma the PC has gotten, they are fantastic pieces of art, just by looking at them. So sleek, so thin, so sexy. [...]